"Janice R. McCafferty is an award winning publicist and the CEO of Janice McCafferty Communications (JMC).
JMC represents companies, celebrities and individuals within the beauty, fashion and entertainment industries who wish to increase their name and brand recognition. Janice McCafferty Communications provides clients valuable exposure through television, radio, newspapers, internet and magazines as well as brochures, photo shoots, red carpet coverage, launch parties, extensive PR mailings, open houses and more."
JMC clients regularly appear in esteemed media outlets such as The View, Good Morning America, The Early Show, The Today Show, Extra, Access Hollywood, CBS, NBC, Fox, TMZ, Elle, Vogue, InStyle, Life & Style, InTouch Weekly, People, Glamour, Allure, The New York City Daily News, plus countless Hollywood movies, trade publications, websites and consumer outlets. JMC's long standing media relationships equal instant success for their clients.
Janice McCafferty Communications has earned the reputation for producing highly effective public relations campaigns. It is the creativity and expertise within their specialized industries that provides JMC clients the advantage over the competition. Janice and her team service each client with personal, one-on-one attention to enhance their overall PR experience and ensure success.
"The key to the success of a public relations project is creativity, media contacts and knowledge of the special 'tricks of the trade'. With this, we know what it takes to get you, the client, the coverage you deserve!"
The success of a PR campaign rests on a fundamental goal; to provide ample media exposure. "This is a goal that many PR agencies can not deliver and therefore the client suffers. No client wants to be the best kept secret. Instead, our clients thrive with press exposure".
JMC maintains established relationships with members of both the national and international media and is a reliable resource for editorial content for journalists, producers, and program directors. "We possess an extensive list of media contacts encompassing both trade and consumer press". JMC supplies each of these outlets with original ideas, innovative products, and up-to-date industry news.
"Each client is unique and has its own specific set of requirements. To ensure success, it is essential that we work in unison with our client to identify that very specific need, formulate a customized PR campaign, implement that tailored approach and measure success. While every campaign is unique, each is rooted in JMC's core principals.... an unrelinquishing devotion to excellence, integrity and detail. Many publicists deliver empty promises, JMC delivers results!"
