Beauty PR Guru: Meet Jessica McCafferty
Meet our beauty PR guru, Jessica McCafferty. Her passion for public relations began in middle school as she
How to Successfully Launch a Beauty Brand
A beauty brand launch is incredibly difficult. There is no getting around it. The industry landscape is extremely
The Best Beauty PR Ideas for Skincare Brands
How do you make a skincare line stand out to top beauty editors and bloggers? It is all
Beauty PR in New York City & NYC
Location. Location. Location. In real estate it’s all that matters. In Beauty PR, you’ll hear the same, but
Creative Press Release Ideas for Makeup Brands
How do you make a cosmetics line stand out to top beauty writers? It's all about the pitch
4 Ways to Maintain a Good Media Relationship with Bloggers & Journalists
Public relations campaigns and strategies are essential instruments for business, regardless of your niche or brand. Having a