CHI Named “Best Overall” Straightener by Byrdie Editors
We are proud to celebrate the recognition of our client CHI for their exceptional innovation in hair tools. CHI’s LAVA 4D™ Hairstyling Iron was recently awarded the title of “Best Overall” hair straightener by the expert editors at Byrdie in their article, “The 11 Best Hair Straighteners of 2025, Tested and Reviewed by Byrdie Editors”.
Known for its state-of-the-art design and unmatched performance, this iron stands out as a leader in the industry. Byrdie’s team of beauty editors rigorously tested top flat irons on the market, highlighting the LAVA 4D™ Hairstyling Iron for its ability to deliver sleek, salon-quality results with ease.
The secret to its success? The iron features the power of CHI LAVA minerals and ceramic to create an effortless glide, providing less damage and overall healthier hair. Lava minerals offer gentle, consistent heat, which allows styling at lower temperatures. CHI LAVA 4D™ Technology offers two perfectly calibrated, lava-coated-floating inner plates which deliver precise tension. This allows you to easily smooth the hair and add brilliant shine in one pass. Two additional lava plates are continued onto the outer shell of the iron to prevent resistance and keep perfectly-smooth curls intact. It’s the ultimate professional tool to achieve straight, curly, waved and refined volume.
Byrdie’s endorsement underscores the impact of CHI’s continued dedication to innovation and quality. With their LAVA 4D™ Hairstyling Iron now recognized as the “Best Overall” straightener, CHI once again proves why it remains a trusted name in hair tools.
Check out Byrdie’s full review here.
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