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Janice McCafferty - Top Beauty PR Firm & PR Agency

CHI LAVA AirGlide Now Available in Three New Colors
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CHI LAVA AirGlide Now Available in Three New Colors

Do more, in one glide. CHI, a world-renowned leader in haircare and styling tools, is excited to announce the expansion of its award-winning LAVA line with the launch of the CHI LAVA AirGlide Volcanic LAVA Multi-Styler in Mocha, Black, and Blue.

The CHI LAVA AirGlide combines advanced CHI LAVA Technology with powerful airflow and precision heating to deliver salon-quality results in one sleek, all-in-one tool. Designed with Volcanic Lava-infused plates and a high-speed 106,900RPM motor, it offers fast drying and frizz-free styling with minimized heat damage. With four heat settings (up to 410°F), three temperature and airflow combinations, and an independent cool air button, you can dry, straighten, or curl your hair effortlessly while maintaining healthy shine.  The tool is ideal for all hair types, especially for those seeking to simplify their routine with one tool that can curl, straighten, and dry while being gentle on the hair. The AirGlide offers users:

1. 5X Color Lock Protection → Protects hair color from fading
2. Separated Plates Design → Faster results with only one pass resulting in healthier styling and less frizz
3. Unique Dryer + Styling feature → 3-in-1 functionality to curl, straighten, and dry with one tool
4. PTC Heating → Ensures quick, even heat distribution
5. Versatile Plate Design → Delivers flawless curls or waves with Volcanic Lava Plates for smooth, durable styling
6. Built In Ion Generator → For smoother hair and more shine
7. Multiple Styling Temperature Options → 3 heat and airspeed options + cool air button for all hair types and textures
8. Strong Airflow → Fast drying rate thanks to a powerful motor offering 106,900 RPM for fast, efficient drying
9. Lightweight & Low Noise → Comfortable to use with 430g design and 79.7 dB operation
10. Low Maintenance → Self-triggered auto-clean feature

Are you a haircare brand in need of expert PR support? We would love to connect and explore how we can help elevate your visibility, build lasting media relationships, and craft a strategy that aligns with your overall brand goals. Whether you are launching a new product or looking to boost ongoing awareness, our dedicated team of seasoned professionals specializes in strategic, results-driven beauty PR.

Have any questions or comments? Please contact us and reach out anytime. We are happy to offer a free consultation to help you find the perfect PR partner for your brand.

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