Amazon Archives - Janice McCafferty - Top Beauty PR Firm & PR Agency

When it comes to earning beauty coverage during one of the biggest shopping moments of the year, timing

CHI® Haircare, a world-renowned leader in haircare and styling tools, is excited to announce the expansion of its

Korean SPF is having a major moment and ANUA is leading the charge. As one of the fastest-growing

In today’s digital-first beauty world, it’s tempting to think that great packaging, a viral TikTok, or thousands of

At Janice McCafferty PR, we believe that earned media is one of the most powerful tools a beauty

We’re thrilled to share that our client ANUA has just been recognized by InStyle in the newly published

If you’re a beauty brand selling on Amazon, your PR strategy should be doing more than landing glossy

TIRTIR is thrilled to announce the U.S. launch of its highly anticipated Water Mellow Lip Balms. Following its

Created by one of the fastest growing k-beauty brands, ANUA is launching their PDRN Hyaluronic Capsule 100 Serum

Ever wondered why so many articles about beauty products link to Amazon instead of a brand's own website

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