VT Cosmetics Featured on CNN for Its Innovative Vegan PDRN Skincare
VT Cosmetics is making headlines after being featured in a CNN Underscored article exploring the rise of PDRN
PR 101: What Sending Beauty Samples to Editors Really Means
One of the most common misconceptions we encounter in beauty PR is the belief that sending a sample
CHI pour Homme Launches Exclusively on Amazon
CHI, the professional haircare leader renowned for its innovation since 1986, proudly announces the launch of CHI pour
Helping TIRTIR Win Big at the Marie Claire Skin Awards 2025
We’re thrilled to share that TIRTIR’s Milk Skin Toner Light has officially won Best Toner/Essence for Oily Skin
Allure Names ANUA Best Serum for Rosacea
At Janice McCafferty PR, we love celebrating our clients’ standout moments and this one is a major win.
Banila Co’s Clean It Zero Brightening Peeling Gel Predicted to Be Summer’s Next Viral Skincare Sensation
Banila Co is making waves on TikTok with its latest skincare sensation. Meet the Clean It Zero Brightening
The New York Post Names BioSilk One of the Best Leave In Conditioners
When it comes to lightweight hydration that transforms dry, frizzy hair, BioSilk’s Hydrating Therapy Pure Moisture Leave-In Spray
VT Cosmetics Launches K-Beauty Innovation ‘REEDLE SHOT’ at Ulta Beauty
VT Cosmetics, the viral K-beauty brand behind “Microneedling in a Bottle,” is making its official U.S. in-store debut
We Are The Beauty PR Firm Behind Amazon Prime Day’s Hottest Products
At Janice McCafferty PR, we don’t just react to retail moments
ANUA Expands Viral Skincare Line with New Toner Pads Inspired by Their Best-Selling Serums
Created by one of the fastest growing k-beauty brands, ANUA is expanding its cult-favorite lineup with the launch