Case Study: Vitabrid C12 Dual Sheet Masks Sell Out on Amazon
When the stars align for exceptional products and expertly executed PR, the results speak for themselves. Such was the case for our client, Vitabrid C12, whose Dual Sheet Masks were recently recognized by Glamour magazine as the Best Korean Face Mask for Wrinkles in their feature story, “14 Best Korean Face Masks for a Glass-Skin Glow.”
The Glamour article celebrated these innovative sheet masks for their ability to tackle wrinkles while delivering that coveted “glass-skin glow.” Combining Vitabrid C12’s scientifically advanced form of 12-Hour Vitamin C™ with potent hydrating and firming ingredients, these masks have become a skincare must-have. But what happened next was truly remarkable.
Following the PR placement in Glamour, Vitabrid C12’s Dual Sheet Masks flew off the virtual shelves, selling out on Amazon in record time. This surge in demand highlights not only the power of effective media outreach but also the consumer trust inspired by editorial endorsements from reputable publications like Glamour.
At our PR agency, we specialize in creating these kinds of impactful moments for our clients. We know that combining strategic messaging with meaningful media placements can elevate a brand from visibility to virality. This recognition and subsequent sell-out are a testament to the synergy between a quality product and the right PR strategy.
If your brand is ready to make headlines, let us help you craft a story that resonates. As this success story shows, one well-placed feature can drive both awareness and sales, ensuring your products become the talk of the town—and the shopping cart!
Stay tuned for more updates on our clients’ successes and the media moments that help make them happen. For now, congratulations to Vitabrid C12 on this amazing achievement!
Are you a beauty brand looking for help with your PR? Please contact us with any additional questions you may have. We would love to help you with your public relations campaigns. We offer free consultations so you can find the best beauty PR for your company.