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Janice McCafferty - Top Beauty PR Firm & PR Agency

CHI x Barbie™ Launch Barbie™ Dreamhouse 60th Anniversary Collection Exclusively at Ulta Beauty

Exclusively at Ulta Beauty, the new CHI x Barbie Dreamhouse Collection features three limited-edition hairstyling tools in honor of the 60th anniversary of the Barbie Dreamhouse. This collection includes a 1” Ceramic Hairstyling Iron, 1” Ceramic Rotating Curler, and a 1.25” Titanium Triple Barrel Deep Waver  ($109.99 each). This marks the third partnership for the brands, following the sell-out success of their previous collaborations.

“As a company committed to innovation, we were thrilled to work with Mattel again to create this experience for consumers,” said Dr. Farouk Shami, Chairman and Founder of Farouk Systems, Inc.  

In a signature bubblegum Barbie™ pink, the three tools boast a beautifully marbled design with gold accents that evoke the aspirational dream world that the famed dwelling evokes. Fans will discover that the design strikes the perfect balance between nostalgia and haircare glamour that you can incorporate into your everyday beauty routine.

Feeling nostalgic? Treat yourself to the CHI x Barbie Dreamhouse 60th Anniversary Collection. The tools will be available at Ulta Beauty in-store and online as well as on chi.com.

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