Ulta Beauty Archives - Janice McCafferty - Top Beauty PR Firm & PR Agency

At Janice McCafferty PR, we take pride in spotlighting brands that bring true innovation to the beauty world.

VT Cosmetics, the viral K-beauty brand behind “Microneedling in a Bottle,” is making its official U.S. in-store debut

Created by one of the fastest growing k-beauty brands, ANUA is expanding its cult-favorite lineup with the launch

We’re thrilled to share some exciting news—dearcloud has just earned a major beauty accolade from Marie Claire! In

Another major media moment for dearcloud! The brand’s Jelly Wave Lush Lip Oil was just featured in Brit

Born from a team of passionate AAPI-founded beauty industry experts, dearcloud™ continues to redefine K-beauty sun protection with

Iconic brands CHI® and Barbie™ are teaming up once again to release a trio of brand-new hairstyling tools.

Exclusively at Ulta Beauty, the new CHI x Barbie Dreamhouse™ Collection features three limited-edition hairstyling tools in honor

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