Clients Nominated for 2023 Allure Readers’ Choice Awards
Janice McCafferty PR is thrilled to announce that two of our clients have been nominated for 2023 Allure Readers’ Choice Awards!
CHI Air Setter 2-in-1 Flat Iron and Curler – This tool is the perfect combination of both a flat iron and curler, making it an instant essential for consumers looking to ease the struggle of curling with a flat iron. This is done by combining the technology of both into one easy to use tool. The CHI Air Setter 2-In-1 Flat Iron & Curler easily glides through your hair providing a comfortable styling experience while creating volume. The star feature of this tool is CHI’s Cool Air Technology™. Simply press the button to turn this on and cool air will consistently blow through the tool to set in your desired look. This Cool Air feature makes it easy to set curls immediately after styling for a professional salon style with long-lasting results!
Mielle Rosemary Mint Scalp & Hair Strengthening Oil – A viral sensation on TikTok and a customer and editor favorite, its nutrient-rich, intensive formula encourages stronger and healthier hair. From nourishing hair follicles, smoothing split ends and helping with a dry scalp, this hair oil features more than 30 essential oils and nutrients and is infused with biotin. Versatile in application, Mielle’s Rosemary Mint Scalp & Hair Strengthening Oil can be applied to the scalp daily, integrated into specialized scalp treatments, enjoyed during a hot oil treatment or used for regular split end care. It is also formulated for all hair types and textures and is safe for chemically treated hair.
As their editors shared about past Allure Readers’ Choice Awards, “This is your chance to give some extra gratitude to your holy grail products, because your voice — and your vote — is most important. In the ballots below, vote for the lip gloss that lasted through breakfast, lunch, and dinner, select the face mask that coddled your skin after a long day, and choose the curl definer that kept your style in shape.
We’ll announce the Readers’ Choice Award winners, and each one will receive the coveted seal that you’ve come to trust when shopping in the (virtual) beauty aisle. This symbol is proof that tens of thousands of Allure fans agree that a product is truly as good as advertised. So, what are you waiting for? It’s time to play favorites.”
To cast your votes, simply visit allure.com/story/vote-readers-choice-awards-2023 by March 15, 2023 and winners will be announced in April 2023.
Are you a brand looking for help with beauty award submissions? Please contact us with any additional questions you may have. We would love to help you with PR for your brand. We offer free consultations so you can find the best beauty PR for your company.