TikTok Archives - Janice McCafferty - Top Beauty PR Firm & PR Agency

As the second most-viewed skincare brand on TikTok, K-Beauty favorite ANUA is announcing their first Pop-Up in Los

Banila Co is making waves on TikTok with its latest skincare sensation. Meet the Clean It Zero Brightening

We’re thrilled to welcome viral K-beauty powerhouse VT Cosmetics to our agency family! Known for combining innovative science

In today’s digital-first beauty world, it’s tempting to think that great packaging, a viral TikTok, or thousands of

At Janice McCafferty PR, we believe that earned media is one of the most powerful tools a beauty

Going viral on TikTok is every beauty brand’s dream. A single video can send sales skyrocketing overnight, but

In the ever-evolving beauty industry, TikTok has become a game-changer, turning indie brands into overnight sensations. But while

MARÉE is making even bigger waves in the skincare world! One of the brand's viral TikTok products has

Taking the Asian beauty world by storm and now adored globally, viral K-beauty sensation TIRTIR is expanding its

We’re thrilled to announce that our client ANUA has been featured in BuzzFeed’s recent article, “Skip The Scrolling

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