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One-hit wonders are just as common in the PR world as they are in the music industry. In

There is no better way to put it – Honesty is the best policy when it comes to

Janice McCafferty PR is proud to announce that it has been selected for the 2013 Illinois Excellence Award

As a follow up to our article on Instagram from last week, we thought it would be good to

Instagram, like every other social media platform, takes time and effort. And, just like every other social media

Whether you’re a PR professional or the intern responsible for social media at a small business, Twitter is

Realistically, every company, product and personality out there is PRable in some way. Due to the fact that

As a business owner, the decision to incorporate public relations work into your business’s growth strategy requires commitment.

Imagine that you’re a sales rep walking into the biggest meeting of your life. You’ve done your background

More often than not, when entrepreneurs create small business plans they include advertising and omit public relations. Perhaps