Two Beauty PR Clients Featured on NBC’s TODAY Show!
We pride ourselves on securing top-tier media placements for our beauty clients, and we’re thrilled to share some
TIRTIR Named Best Cushion Foundation by Real Simple
Janice McCafferty PR specializes in putting beauty brands in the spotlight, and when one of our clients gets
Is Your Skincare Eyelash Extension Safe? Meet the Korean Cleansing Balm That Passes the Test
Lash extensions can cost anywhere from $100 to $300 per set and require refills every 2–3 weeks, costing
ANUA Launches PDRN Hyaluronic Capsule 100 Serum
Created by one of the fastest growing k-beauty brands, ANUA is launching their PDRN Hyaluronic Capsule 100 Serum
Case Study: Vitabrid C12 Dual Sheet Masks Sell Out on Amazon
When the stars align for exceptional products and expertly executed PR, the results speak for themselves. Such was
dearcloud™ Launches Miffy Branded K-Beauty Collection
Breakthrough k-beauty brand dearcloud™ is teaming up with the iconic bunny Miffy for a new collection, combining effective
TIRTIR Featured in VOGUE: Leading the Way in K-Beauty’s Inclusivity Revolution
We’re thrilled to share that TIRTIR, our viral K-beauty client, was prominently featured in VOGUE’s groundbreaking article, "How
Spread Holiday Cheer with dearcloud™’s First-Ever Holiday Collection
dearcloud™ is making the holiday season even brighter with the debut of their 2024 Holiday Collection. This breakthrough
Vitabrid C12’s Wrinkle Serum Wins NewBeauty Readers’ Choice Award
We are thrilled to announce that our client, Vitabrid C12, has won a prestigious NewBeauty Readers’ Choice Award!
TIRTIR Expands Mask Fit Pink and Silver Cushion Foundations with 20 New Shades
Taking the Asian beauty world by storm and now adored globally, viral K-beauty sensation TIRTIR is expanding its