Our Beauty PR Agency Helped Three Brands Win Allure Best of Beauty Awards 2025
At Janice McCafferty Beauty PR, we pride ourselves on helping brands shine in the most competitive beauty arenas.
Banila Co. Expands Into Makeup Launching New Covericious Ultimate Cover Cushion on Amazon
First, they mastered the cleanse. Now they are redefining the canvas. Banila Co., the No.1 cleansing balm worldwide*
We Are The Beauty PR Firm Behind Amazon Prime Day’s Hottest Products
At Janice McCafferty PR, we don’t just react to retail moments
Why You Need an Experienced Amazon Beauty PR Firm in 2025
If you’re a beauty brand selling on Amazon, your PR strategy should be doing more than landing glossy
Harper’s Bazaar Picks TIRTIR As One Of The Best Cushion Foundations
Harper’s Bazaar just named TIRTIR’s Mask Fit Red Cushion Foundation as one of the Best Cushion Foundations, awarding
Winning Beauty Awards: Why It Takes Two to Bring Home the Gold
At Janice McCafferty PR, we’re proud to have helped our clients earn some of the most prestigious accolades
TIRTIR Launches Water Mellow Lip Balms on Amazon
TIRTIR is thrilled to announce the U.S. launch of its highly anticipated Water Mellow Lip Balms. Following its
TIRTIR Featured in VOGUE: Leading the Way in K-Beauty’s Inclusivity Revolution
We’re thrilled to share that TIRTIR, our viral K-beauty client, was prominently featured in VOGUE’s groundbreaking article, "How
HH Science™ Launches 12 Days of Beauty Advent Calendar Box
HH Science™ is ending 2024 on a high note with a beautifully crafted Advent Calendar Box featuring 12
TIRTIR Expands Mask Fit Pink and Silver Cushion Foundations with 20 New Shades
Taking the Asian beauty world by storm and now adored globally, viral K-beauty sensation TIRTIR is expanding its